Here’s a video I recently posted, offering you three ideas…in less than five minutes. (And, if you don’t have time to watch…here they are: #1) There must be differentiation between you and your competitor that your customer understands #2) Customer satisfaction does NOT create customer loyalty #3) You must learn more about creating and delivering [...]
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What could you disrupt…to make BETTER?
April 11, 2012I’ve often mentioned my favorite blogger, Bob Lefsetz, here — and, a recent post of his really has me thinking… Here’s what he said that has my mind in twisted knots: “Neil Young was the biggest act in America, he recorded the album “Harvest”, a soft rock masterpiece. Then he went on the road with [...]