Posts tagged as:

“Scott Stratten”

Final great idea from National Speakers Association convention…

2 comments August 11, 2011

This week, I’ve been posting some of the great ideas and comments from our recently completed meeting of the National Speakers Association. And, while there were enough remarkable thoughts to keep this going for months, here’s the final one for now… “If you’re going to create raving fans, you have to be willing to have [...]

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Another of MANY wise points from the National Speakers Association convention…

2 comments August 9, 2011

One of the highlights — if not THE stellar moment — for me at recent convention of the National Speakers Association meeting in Anaheim, California was the opportunity at long last to personally meet Scott Stratten, author of the fabulous book, “UNmarketing,” and a profound presence on social media. Sitting in Starbucks, Scott just said, [...]

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What do you need to “UN-learn”?

3 comments March 11, 2011

Scott Stratten is a brilliant guy. His book, “UNmarketing,” is one of the most innovative and cool business books you will ever read. Standing in the iPad 2 line today, I started wondering…what field other than marketing would it be advantageous for us to apply the “un-” prefix onto, so we might take a fresh [...]

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